I stumbled upon this recently, a satirical article from Anime Maru reporting that talking animal mascots have had a hard time recruiting new magical girls because of the increasingly dark tone of new magical girl anime.
I repost it mostly because I myself am a little tired of the dark turn in the genre since Puella Magi Madoka Magica and am ready for earnestly made but lighter fare.
With such challenges, many magical girl recruiting mascots have been forced to turn to drastic measures. It has been reported some are even going to alternative realities for recruiting, framing the opportunities they offer as isekei.
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